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SERVICES EXPORT PLANNING
A Guide for Service Firms
All service exporters face the challenge that export opportunities develop and disappear very
rapidly, often within six months; therefore, it may not be feasible to have a long-term export
development plan. Successful service exporters, however, do have a strategy that focuses their
efforts and guides their competitive decisions. This guide is intended to help you plan such a
strategy in order to use your resources as efficiently as possible to succeed in your export
endeavours, regardless of your size. If you are in a position to apply for export financing support,
the strategic steps outlined below will not only help you succeed but they can form the components
of an export business plan for your financing application.
services_export_planning.pdf
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